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Client Jesse Nicassio of Juke Brands Featured in C-Suite Quarterly Magazine

Updated: Apr 28, 2022

How COVID-19 Has Changed the Fitness-Equipment Industry

Long-time client Jesse Nicassio, founder and CEO of Juke Performance, Juke Gyms, and JN Development Group was just recently published in C-Suite Quarterly, A Los Angeles and New York focused business luxury lifestyle brand and community of visionary CEOs, billionaire entrepreneurs, and NextGen founders, and nonprofit leaders with a mission to inspire, connect and educate, to talk about how the pandemic has completely transformed the fitness equipment industry.

In this article, Jesse talks about how major online sales platforms saw their sales quadruple in just a few weeks along with the nitty gritty stats such as.....

  • Dramatically improve sale statistics of companies in the fitness industry

  • Fitness products & their sales volume percentage

  • The top 10 most in-demand fitness products during the pandemic

but most importantly, Jesse walks us through how he capitalized on this frenzy and took advantage of this opportunity to generate an increase of nearly 400% in sales.

SS&Co. is proud to work with a true partner in Jesse and continue to deliver on his and Juke's ever-growing social media presence.

Juke Fitness Equipment is the leader in top quality fitness equipment located in Los Angeles County, CA. You can check out their New Functional Showroom and quality in-home and commercial fitness equipment here Juke Fitness Equipment is powered by Juke Performance Inc., the company behind the MASS Suit full-body training system that has taken the professional world of sports such as NFL, UFC, and MLB by storm.

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